Unveiled back in May, here is our latest look at the upcoming Familia x Nike SB Dunk Low First Avenue collaboration.
This highly anticipated collaboration has Nike SB teaming up with Familia, the Minneapolis-based skate shop to pay tribute to city’s live music venue (First Avenue) located at 701 First Avenue North. Designed to mimic the look of the venue, details include a stealthy finish with a brickwork detailing on the quarter overlays as a tribute to the building’s painted brick exterior. Other notable features include the star perforated toe box symbolizing the 500 stars commemorating past venue performers covering the building. Even more notable details include the 3M reflective Swooshes and heels, wear-away uppers revealing the color purple to match the laces as an homage to the venue’s most famous performer Prince, who was also from Minneapolis. Lastly, co-branded insoles that incorporate the venue’s signature checkerboard floor while also displaying the ticket to their first live show on April 3rd, 1970 — completes the theme of the sneaker.
The Familia x Nike SB Dunk Low First Avenue was supposed to drop last year in celebration of the venue’s 50th Anniversary, but due to unforeseeable circumstances, that didn’t end up happening. It is now slated to drop later on this year. Stay tuned for a confirmed release date.